PI Sales Academy

Scripts are an often maligned item, and when constructed incorrectly rightfully so. Many scripts are hastily written and lack the “5 Steps to Successful Selling” lens to build them with and view them through. Since this course is built on the chronological organization of sales thoughts and topics, it will be no surprise to you […]

In years past, those years when physically in stead of online shopping was king, there existed a plethora of books about closing deals. When floor traffic was plentiful and EVERY piano dealer was investing in weekend events and monthly promotions, closing was what separated the run of the mill sales pros from the top performers.

 Recommendations can also be called the “selection” or “presentation.” After making the client feel good about who you, your company, and your brand are, you then perform the fact finding. The Fact Finding, which can also be called the “discovery interview”, is where you find the type of piano(s) and price range that best suits

God gave you two ears and one mouth; take this ratio into consideration as you engage your prospects. If you concentrate on asking questions that get the prospect to paint the proper picture of why they want what they want, you’ll be doing yourself and them justice. Be very mindful of the trap that many

This is a fancy way of saying “make a friend.” It is critical to get a prospect to like and trust you BEFORE you start the fact finding. At every juncture of your prospecting, remember this old Teddy Roosevelt saying: “Nobody cares what you know until they know that you care.” Here is one of

A standardized method of selling creates benefits that everyone “doing their own thing” cannot provide. This submission is in reference to the first of a 5 Steps to Selling Success method I adapted that has allowed me to reach a higher level of selling success and results than I ever would have been able to

We need to establish a pragmatic purpose for a sales training course for the piano industry before we invest a lot of time, yours and mine, into examining fundamentals and techniques. We’ll keep it simple and build it like blocks. Further on in the course, we’ll get into advanced scenarios; yet, even before we discuss