As innovators, passionately concerned about the money our clients spend, we are continually working to meet their needs in the most cost-effective manner. Many of our clients run promotions and often because of cost considerations will have us suspend a well running LeadFlow program and channel all their dollars to support a limited time promotion […]
EventFlow and LeadFlow can Morph into Powerful Hybrid! Read More »
It’s official, the “cost per lead” average for a Prospects International lead is now the lowest in the industry at an average of $23! By constantly monitoring then adjusting program ad content and imaging, targeting, plus landing page optimization we have dipped far below our first-year mark in 2015 of $30.97 to the current average
PI Achieves the Lowest CPL in the Piano Industry! Read More »
“How not to talk yourself out of sales” Have you ever NOT bought something because you just couldn’t get comfortable doing business with a salesperson who seemed to be trying way too hard to get a sale? One of those needy representatives who talked too much, thinking if they cover every objectionable subject matter that
Tellin’ Ain’t Selling Read More »
This is the second video in a series about piano industry Digital Lead Generation Follow up techniques. You can view more training materials by visiting the Prospects International Resource section : www.prospectsint.com/blog
Digital Leads Follow up Essential Training Webinar PART 2 – Lead Nurturing Read More »
Prospects International Exclusivity Announcement It is the strict policy of Prospects International to protect ALL proprietary information gathered during the lead generation services rendered for all their clients. To be specific, PI personnel will not share themes, targeting, graphic presentations, dates, strategies, correspondences or any private information with any other businesses. Furthermore, PI will not
Exclusivity Press Release Read More »
Since the dawn of mankind selfishness has been a human characteristic. Many philosophers over the years have advised us to embrace selflessness. The major religions of the world are racked with conflict because in doctrine they espouse caring and concern but are taken over by the radicals, who for personal gain, twist the values of
A Rant Against Sales Cannibalism Read More »
“You guys crushed it! Not only was our event sold out, but we sold an NU1 and acquired 3 new Disklavier Leads.”Joseph FoxFox Music House, Inc – Charleston, SC This past Saturday I received a call from a client who asked us to stop a ticket promotion for a concert in the store because the
ConcertFlow – A Phenomenal New Cultivating Tool Read More »
Tongue-in-Cheek Warning: 4 out of 5 stars for cynicism applied. If you are a Millennial who is unfamiliar with this ancient term, “tongue-in-cheek”, please Google it. (Googling is now a verb) When my young partner Joey Bouza was in college studying digital marketing, it was all about “pay-per-click”. Google was the main topic, and if
SEO – The King has been Dethroned! Read More »
by a sixty-two-year-old sales professional After my last article I promised my 34-year-old partner that it would be the final essay. From here on out being “concise?” would be my standard order for presentation so here goes… in what us Baby Boomers would call “bullet form” or in other words the “short and skinny.” As
25 things I’ve Learned from Millennials Read More »
PianoPair provides new piano interest and higher average ticket sales. After reviewing actual sales records from the past two years, and cross referencing them with sales associates’ experiences, we can accurately state that PianoPair™ provides not only new piano interest but a “twice as high” average ticket sale! A couple years ago my partner Joey,
